About the company: Flaco Coquito is a small liquor company in NYC. Their Coquito is dairy-free, gluten-free and all-natural. Coquito is a coconut rum drink from the island of Puerto Rico. The founder created this version of Coquito to cater to those with dietary needs and make a healthier version.
Purpose: Design the site to be more engaging, increase traffic, and reflect the brand identity. As well as make the design more cohesive and create a friendly user experience.
My Changes: Right off the bat, I wanted to showcase how this "Skinny Coquito," differs from the more traditional Coquito prevalent in the culture of Puerto Rico. I also wanted to organize and create a style guide so that the colors/font did not take away from the brand and confuse users.
Tech Stack: I used WIX website builder, Adobe Illustrator to create style guides, Adobe Photoshop
the website before re-design